Innovation requires new ways of thinking
We’re one of a kind
We work with leaders and boards who understand innovation takes organisations further than productivity gains alone.
This work is so niche. There aren’t many of us doing it. In fact, it’s really just our Director. With a very teeny group (ie three) of early adopter-forward thinking non-techie individuals who have identified the need for creative integration in AI adoption, alongside creative and immersive public relations.
Emily Makere Broadmore
Director
Strategist, curator, and provocateur. Emily is known for intelligent messaging, cultural insight and her ability to build bespoke international teams that deliver excellence under pressure.
She is a former political advisor to government ministers, founder of internationally award winning publication Folly, and co-founder of strategic communications firm Heft. In 2023 she set up the Wellington Writers’ Studio in the heart of Cuba Street to provide affordable workspace for creatives.
Emily has been an early voice in championing creativity as the key to unlocking the potential of AI, supporting organisations across New Zealand with mindset change and creative integration for impactful AI+HI adoption.
Emily is the author of the playbook AI for Communicators, and is a public commentator in mainstream newspapers about society and politics. She is currently serving on the board of the New Zealand Society of Authors and will be representing New Zealand at the Frankfurt Bookfair in 2025, for her provocative international publication Folly.
